Some publishers, & readers apparently, concerned ‘personalization’ violates journalism’s mission ::not necessarily::

27 March 2017 // AUTHOR: // CATEGORY: Source // No Comments


“News isn’t Netflix,” said Mike Dyer, who until recently was president and publisher of The Daily Beast, which¬†tinkered with personalization efforts for years before scaling them back last year. “Journalism companies have a public good mission to confront people with fact-based reporting regardless of how they feel about it, and too much personalization or content matching can harm that mission.”

Read the full piece at Digiday

Leave a reply

Your email address will not be published. Website Field Is Optional