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OVERALL MEDIA USE, INCL SOCIAL, IS LESS AMONG MILLENNIALS THAN GEN X, SAYS NIELSEN STATS

Surprisingly, the heavy social media user group isn’t Millennials. In fact, Generation X (ages 35-49) spends the most time on social media: almost 7 hours per week versus Millennials, who comeRead More…

GREAT Q&A ‘CONFESSIONS OF A MILLENNIAL NEWSPAPER REPORTER’ – CHANGING TITLES ISN’T ENOUGH

Digital isn’t new for these newsrooms. How did you see them balancing the needs of print and digital? …Titles changed: Editors became “coaches” and copy editors became “producers.” Their emailRead More…

NEWS VIA THE 5 THINGS PEOPLE DO MOST ON THEIR PHONES  — CHAT, EMAIL, SOCIAL, WEB & GAMES ::WELL, MAYBE NOT GAMES::

“We’ve worked our way through the mobile idiom,” said Kevin Delaney, editor-in-chief and president of Quartz. “So what do people do on their phones? They chat, they email, they use socialRead More…

EMPHASIS ON VIDEO IS AGAIN PUSHING PUBLISHERS AWAY FROM NATIVE APPS TO MOBILE WEB ::MAYBE THEY’LL LEARN:: 

“Our audience is used to going to social apps — Facebook, Instagram, Twitter — to find and consume our content,” said Justin Festa, evp of digital at LittleThings. “It takesRead More…

NON-STAFF CONTENT FILLING MORE OF THE WASHPO ::TREND IN NEWS OUTSOURCING BY LEGACY MEDIA::

The use of freelancers to fill in the gaps of staff coverage or to arrive swiftly at breaking news outside a paper’s usual readership area isn’t novel. But in theRead More…

TRADING SCALE FOR VERTICAL (IE HUFFPO SCOPE HEALTH PORTAL) DOESN’T FUNDAMENTALLY CHANGE READER EXPERIENCE 

The Huffington Post is hoping that a change in branding can attract a new audience to its health coverage. The Scope, launched earlier this month after about six months ofRead More…

MILLENNIALS DON’T NEED OR WANT THE SAME RELATIONSHIP WITH NEWS AS THEIR PARENTS ::SHOW, DON’T TELL::

“Every metric you would use to look at young people’s consumption of the news is pointing in the direction that they don’t really need this show. That they don’t haveRead More…

NEW APPROACHES TO MAKING MILLENNIAL NEWS EXPERIENCES CAN NOW PUBLISH VID TO AMAZONPRIME

Amazon’s self-serve video distribution program is helping publishers and independent filmmakers generate revenue on the platform. Launched in May, the Amazon Video Direct program helps publishers of varying sizes and typesRead More…

Reuters
DIGITAL-BORN NEWS OUTLETS TEND TO BE – BY DESIGN – SMALLER & NIMBLER THAN TRADITIONAL MEDIA

…As demonstrated by the latest report from the Reuters Institute for the Study of Journalism, looking at digital-born news media in Europe, there are times at which the deterioration ofRead More…

BREAKING NEWS SHUTDOWN ANOTHER INDICATOR AGGREGATION IS NOT A SUFFICIENT NEWS EXPERIENCE

A number of news apps have shuttered recently, including The New York Times’ NYT Now, Circa, and The Times of London’s weekly international app. The amount of time that mobileRead More…

NEWSPAPERS AREN’T IN DECLINE BECAUSE THEY’RE PRINT; IT’S WHAT THEY PRINT; #NEWPRINT NEEDED :: BACK2BASICS IDEA::

“If newspapers are to survive, they need to go back to basics and study publications from the Victorian and Edwardian eras, when, if the mayor sneezed, readers knew about it,”Read More…

POP-UP BREXIT NEWSPAPER DEMONSTRATES THE BEST USE OF #NEWPRINT IN DIGITAL MEDIA WORLD

“It’s very counterintuitive, but print can sometimes be more agile than digital,” said Matt Kelly, chief content officer of Archant, a large British newspaper group. “If you are a newspaperRead More…

MOST AMERICANS DON’T SEEK OUT NEWS & ARE NOT HEAVILY ENGAGED WITH IT, PEW FINDS

Among “10 facts about the changing digital news landscape” from Pew Research: (#8) While many Americans get news from social media, few are heavily engaged with news. (#6) Overall, more digital newsRead More…

SNAPCHAT V INSTAGRAM? IT MISSES THE POINT, LIKE IPHONE V ANDROID; PC V MAC, TELEGRAPH V PONY EXPRESS

Journalists also need to think of Snapchat as its own unique platform with established norms, culture and users that can’t easily be swayed with the latest technology. If it wasRead More…

FB DEVALUING CLICKBAIT HEDES IS GOOD FOR JOURNALISM; ITS PURPOSE IS TO INFORM, NOT TEASE 

  We’ve heard from people that they specifically want to see fewer stories with clickbait headlines or link titles. These are headlines that intentionally leave out crucial information, forcing peopleRead More…

MEDIA FINDS 360VID NOT THE RIGHT TOOL FOR ALL NEWS; DON’T LET TECH RULE THE STORY

Bild is still learning what works with 360-degree. Making sure there is a strong story is important, if the footage can’t stand up without the technology then it’s not working.Read More…

WHAT QUARTZ DOES AS ‘SPECIAL PROJECTS’ IS WHAT ALL MILLENNIAL MEDIA SHOULD DO AS TYPICAL JOURNALISM

A special project [at Quartz] takes between three and six months to complete. And because Quartz is also treating its special projects as a potential source for additional revenue by selling sponsorshipRead More…

VIDEO HOT ONLINE & ON MOBILE; NEWS VIDEO NOT SO MUCH; ORIGINAL MILLENNIAL STYLES NEEDED

So far, the growth around online video news seems to be largely driven by technology, platforms, and publishers rather than by strong consumer demand. Website users in particular remain resistantRead More…

CREDIT GOOGLE FOR PRIORITIZING CONSIDERED JOURNALISM OVER AUTOMATED TEXT & VIDEO

But then disaster struck. Or, more specifically, Google’s search quality engineers struck. Because while Google’s algorithms couldn’t tell the difference between a bad article and a good one, its humanRead More…

THIRD OF TV WATCHING AMONG YOUNGER VIEWERS DONE VIA ON-DEMAND SVCS; LIVE TV DECLINES

Younger viewers have turned off live TV in their droves with a third of all TV watching among 16 to 24-year-olds now via on-demand services such as the BBC’s iPlayerRead More…