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All posts in Source

FLIPBOARD CEO SAYS EDITORS SHOULD ENSURE THEIR CONTENT ALGORITHMS SERVE THE AUDIENCE, NOT THE BUSINESS MODEL

Extremism, polarization and spectacularly false headlines will always drive more engagement and therefore more ad inventory. Look no further than the bottom of most websites these days to see whatRead More…

THE NYTS/WSJS OF THE WORLD ARE NOT THE MODEL FOR NEWS SUCCESS, THEY’RE THE EXCEPTION #JOURNALISMHAPPENS

…[N]ational and local journalism are not the same business. The New York Times can chase scale for profit, The Centre Daily Times can’t. Because what the New York Times hasRead More…

OSCAR NOD TO NEWSPAPER’S NON-TRADITIONAL SHORT DOCUMENTARY ILLUSTRATES THE REDEFINITION OF NEWS & HOW PEOPLE USE IT 

When [Charlie] Phillips started Guardian Documentaries in 2015, he produced a video saying he was looking for “very contemporary” stories told in “up to 15 minutes”, which he described asRead More…

JOURNALISM HAS OUTGROWN MUCH OF THE ORGANIZATIONAL APPARATUS THAT BEDROCKED THE NEWS INDUSTRY FOR SO LONG – LIKE WIRE SERVICES

“We sent out news alert 27 minutes faster than Reuters, who the fuck cares?” says [Jason Straziuso, a former AP bureau chief]. “I used to read 100 AP stories aRead More…

ALEXA NOW READS NEWS LESS LIKE A ROBOT & MORE LIKE A STEREOTYPICAL DRAMATICALLY INAUTHENTIC NEWS ANCHOR #BIGIMPROVEMENT

Amazon conducted tests and found that people preferred hearing the news in this more realistic and listener friendly manner, compared to the robotic tone… ‘A TV newscaster, for example, will useRead More…

IRONIC THAT NEWS ORGS NOW PIVOT GOALS FROM CHASING CLICKS TO ESTABLISHING VALUE TO LOYAL READERS; ISN’T THAT WHAT THE NEWS BIZ WAS SUPPOSED TO BE ABOUT?

News organizations must get their readers into a regular habit to keep them as digital subscribers… [A major new Northwestern University analysis of reader and subscriber data from three big-cityRead More…

BBC’S HUNT FOR NEW STORYTELLING FORMATS FINDS PEOPLE RESPOND TO INTERACTION & UP-FRONT INFO, NOT ‘ATMOSPHERE’ & TEASE

“The idea that we could ease people into the story was wrong,” said Tristan Ferne, the lead producer for the BBC’s research and development unit. “People want to know whatRead More…

360 VIDEO? PEOPLE’VE GOT TO BE ‘IN THE MOOD’ FOR THE EXPERIENCE, OTHERWISE A NEWS PUB’S WASTING ITS EFFORT 

Recent studies by Google showed that 360-degree video drives viewers to share, subscribe and view other videos more than regular video, but doesn’t overperform on standard video metrics. In one case,Read More…

SMALL SCREENS INCREASINGLY DOMINATE THE BIG PICTURE OF NEWS & MEDIA EXPERIENCE, AS MAGAZINE PUBLISHERS HAVE FOUND

Audiences are increasingly moving from large to small screens: mobile web audiences — unique visitors that visit a site on a mobile device — grew 11.8% this August, compared toRead More…

VERTICALITY WORKS BETTER FOR NEWS & MEDIA EXPERIENCED ON MOBILE, AS SHOWN IN REFORMATTED USATODAY GALLERIES

A simply change, for example, was switching to a vertical photo gallery format that works well on tablets and smartphones. “Users who browse our vertical galleries are consistently diving deeper,Read More…

PEOPLE BELIEVE WHAT THEY THINK THEY SEE, MAKING DEEPFAKE VIDEO PERHAPS THE MOST POWERFUL FALSE-NEWS WEAPON IN HISTORY

If technology continues its current advance, we may soon face totally convincing videos showing events that never happened — created so effectively that even experts will have trouble proving they’reRead More…

VIDEO WORKS BEST TO CAPTURE HEARTS (AS LONG AS IT HAS HEART); TEXT BEST AT CAPTURING MINDS. USE BOTH, SMARTLY. 

If you want your visitors to fall in love with your content, it makes sense to deliver it via video. That’s because it’s much easier for us to become emotionally attachedRead More…

RESEARCHERS SAY JOURNALISM INNOVATION HINGES ON REJECTING DOGMA, EMBRACING IDENTITY & ACTIVISM OVER NEUTRALITY

The news media most successful at creating and maintaining ties with their readers, users, listeners and viewers will increasingly be media that dare challenge some of the journalist dogmas ofRead More…

LESS POLISHED VIDEO WORKS BETTER ON INSTAGRAM STORIES THAN SCRIPTED, STUDIO-SHOT, HEAVILY PRODUCED PIECES

Two months ago the Guardian started tracking and analyzing its Instagram audience data on a more granular basis, to test what formats and topics it should develop and evolve andRead More…

FACEBOOK, TWITTER, REDDIT LOSE DOMINANCE AS CENTENNIALS MOVE TO YOUTUBE, INSTAGRAM & SNAPCHAT AMONG OTHERS

It appears as though Facebook’s heyday is officially over: only 51% of teenagers ages 13-17 in the US still use the social platform, down from 71% just three years ago. AccordingRead More…

TRADITIONAL TV PLANNING TO CUT BACK ON ADS, AS VIEWERS INCREASINGLY CUT CORDS & SWITCH TO STREAMING

Those opting out of traditional TV packages are watching Netflix and videos on Amazon Prime, and to a lesser extent, paying for services like Dish Network’s Sling TV, according toRead More…

PEAR VIDEO IN CHINA DOES VIDEO JOURNALISM WITHOUT VIDEOJOURNALISTS; THE ‘JOURNALISM’ IS IN THE VERIFICATION

The product of traditional media is limited. With Pear Video’s network of videographers we have many more sources, many more news topics. So that’s why we speak of decentralization. WeRead More…

BOURGEONING REALM OF NON-FICTION STORYTELLING GIVES JOURNALISM A MILLENNIAL STYLE AS A FORM OF MODERN ENTERTAINMENT

Today, non-fiction is getting credit for being an innovative category of entertainment every bit as exciting, engaging, and entertaining as feature film… Intrepid storytellers … are bringing forward stories withRead More…

NETFLIX DEVELOPING WEEKLY NEWS MAGAZINE SHOW – HOPEFULLY WITH A MILLENNIAL STYLE, NOT TALKING HEADS & DRONING NARRATION

A forthcoming Netflix show, which sources say will be in the style of CBS’s 60 Minutes or ABC’s 20/20, is reportedly in the early stages of development, says MarketWatch. AnRead More…

NOWTHIS GETTING INTO SERIAL NEWS VIDS AS IT BECOMES “LARGEST SOCIAL VIDEO NEWS PUBLISHER IN THE WORLD”

Still barely five years old, NowThis boasts of being the world’s “largest social video news publisher” and has begun talks with Netflix and other streaming services to produce series-based formatsRead More…