|
|

Mr. Magazine | Innovation in Print: McSweeney’s 35 Has the Answers ::changing ‘from content provider to experience maker’::

21 September 2010 // AUTHOR: // CATEGORY: Source // No Comments

To quote from McSweeney’s website, “McSweeney’s Quarterly Concern publishes on a roughly quarterly schedule, and we try to make each issue very different from the last. One issue came in a box, one was Icelandic, and one looks like a pile of mail. In all, we give you ground- breaking fiction and much more.” What they don’t tell you as how innovative each issue is and how much that innovation adds to the great content and changes the magazine from a mere content provider to an experience maker.

Read the full piece at mrmagazine.wordpress.com

That’s a really great line: “…and changes the magazine from a mere content provider to an experience maker.”



Leave a reply

Your email address will not be published. Website Field Is Optional

This site uses Akismet to reduce spam. Learn how your comment data is processed.